The Gibson Press Site needed a redesign and workflow overhaul. This covered both, as it condensed content and took a more minimal approach in design to make it easier to use.
The Listening Room logo was created for a series of social media uses, including a YouTube channel that features one-on-one personalized music sessions.
With the creation of the Gibson Memory Cable, there was a need for a packaging design that would also act as a general look and feel for the corresponding marketing materials.
Over time Gibson refreshes the look and feel of different sections of their page. These are various concept re-designs for the Gibson Lessons page.
For Gibson, 2013 was “The Year of Les Paul”. This microsite accompanied the campaign for Gibson USA, as well as helped direct the overall look and feel of the campaign in other marketing channels.